Why do you need ante-natal care?

The Institutional Maternal Mortality Ratio iMMR for potentially preventable deaths decreased from 100 per 100 000 live births in 2008-2010, to 92.6 and then to 83.3 in 2011 in 2011-2013 and 2014-2016 respectively. This indicates a slow but steady decline in the number of potentially preventable deaths

The major complications that account for nearly 75% of all maternal deaths are (4):
• severe bleeding (mostly bleeding after childbirth)
• infections (usually after childbirth)
• high blood pressure during pregnancy (pre-eclampsia and eclampsia)
• complications from delivery
• unsafe abortion.

The remainder are caused by or associated with diseases such as malaria, and AIDS during pregnancy.

How can we save more women's lives?

All women need access to antenatal care in pregnancy, skilled care during childbirth, and care and support in the weeks after childbirth.

The national Department of Health has identified early access to health services as critical for improving statistics; and mobile technology as key to increasing early bookings with health services.

Why do women not get the care they need?

In high-income countries, virtually all women have at least four antenatal care visits, are attended by a skilled health worker during childbirth and receive postpartum care. In 2015, only 40% of all pregnant women in low-income countries had the recommended antenatal care visits.

Other factors that prevent women from receiving or seeking care during pregnancy and childbirth are:
• poverty
• distance
• lack of information
• inadequate services
• cultural practices.

iMobiMaMa aims to support the public health system by encouraging early bookings with health services and make it easy to comply to ante-natal care services.

Need to find a health care provider?


You can find and book an appointment with a health care provider online.

Need contraception after your pregnancy?


You can now order your contraceptive pill online, and have it delivered to you.